If you’re looking for a haunted getaway this Halloween, the UK offers plenty of eerie stays steeped in history and mystery. From secluded countryside cottages to grand Gothic castles, these haunted Airbnbs and holiday homes are perfect for paranormal enthusiasts, history lovers and thrill-seekers alike. Here are seven haunted UK stays you can book right now. 1. Warren Bothy, Shropshire This off-grid bothy is completely isolated with no road access or Wi-Fi. The surrounding hi

Think you need a big-chain marketing budget to stand out? Think again. Boutique hotels and Airbnb hosts can achieve incredible results without spending like the big brands. What matters most isn’t how much you spend, it’s how you spend it. That’s why I created a free guide, “Big-Chain Results Without the Big-Chain Budget.” It’s packed with proven strategies to help you attract more guests, boost your visibility, and fill your rooms using smart, sustainable marketing tactics.

AI is writing, editing and even influencing hospitality trends, and the travel industry is noisier than ever. Guests are faced with endless choices and a constant stream of polished content, so how can your Airbnb or boutique hotel actually stand out? By being more human. The future of Travel is Emotional According to WGSN’s 2027 Future Traveller Report, emotions are set to play a huge role in how guests make decisions. Where people stay, what they book and which brands they

There’s something magical about autumn in the UK. The air turns crisp, the leaves burn golden, and evenings stretch long and dark, perfect for sinking into the warmth of a hot tub. Imagine wrapping yourself in a cosy blanket, clutching a mug of pumpkin spice, or something a little stronger, and stepping into steaming waters as stars sparkle overhead. If that sounds like your kind of season, here are 8 incredible UK stays with hot tubs, each designed for cosy nights and slow a

Over the years, I’ve had the privilege of working with some of the world’s leading hospitality brands, including Hilton, AC Marriott, Holiday Inn, and Crowne Plaza. These experiences have shaped my understanding of the industry and taught me so much about what it takes to succeed in a competitive market. Today, I’m proud to channel that knowledge into helping Airbnb hosts and boutique hotels shine. There’s nothing more rewarding than seeing my clients thrive and stand out in

When was the last time you updated the photos on your property’s website or refreshed your social media content bank? If it’s been a while, you might be missing out on one of the simplest ways to attract more guests: seasonal imagery. As autumn settles in, travellers are no longer dreaming of ice creams and bikinis. They’re craving moments of golden leaves, steaming mugs of hot chocolate, cosy blankets and evenings by the fire. If your online presence doesn’t reflect that sea

High quality visuals and consistent content are what make a property truly unforgettable. Whether you run an Airbnb, boutique hotel or holiday rental, the way your property is presented online can make the difference between a guest booking your property or scrolling past and booking elsewhere. Why Professional Content Matters Guests often decide where to stay based on the images and videos they see. A single well shot photo or short video clip can capture the experience of s

In the world of Airbnbs, boutique hotels, and hospitality, the quality and aesthetics of your social media feed can directly impact your occupancy rate. Here’s why your feed matters: First Impressions Matter When potential guests search for a property on social media platforms like Instagram, Facebook, or TikTok, your feed is often their first impression of your brand. Many travellers now use social media as a search tool to discover their next stay. If your feed looks unprof

Seventy-eight per cent of Millennials would rather spend their money on experiences than on products. And that shift has made its way into the hospitality industry, completely changing the way people travel.